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From a hackathon side project to 1,000 users with a full-time job
May 24, 2026 · 7 min read
Founder Spotlight

From a hackathon side project to 1,000 users with a full-time job

João Marcelo Pitanga entered a hackathon and built EsotericAI while working a full-time job. He codes before and after work. Now, he's approaching 1,000 users. Here's how.

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Hey Everyone

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Roast my MVP: I launched today and need your feature requests! 😅🚀

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From a hackathon side project to 1,000 users with a full-time job
Founder Spotlight

From a hackathon side project to 1,000 users with a full-time job

2 0 · May 24, 2026